Data News

Sep
24

港數據: 老闆最喜愛的消息

在這個digital的年代我們日復日設計過也執行過無數campaign; 我們能得到的數據越來越多,但到底那一樣的數據才是老闆最關心的? 那一樣的數據才充分反映我們campaign的成果? 在Google Analytics課程內,我們會解釋如何使用Google Analytics來收集及分析你業務獨有的數據,讓你更清楚不同campaign對業務的影響,讓你的老闆做更好的決定。

By Beehive Academic | Blog
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Jul
11

Google Analytics Update: Cohort analysis report – TK

According to Google Analytics update in the past few months, we are here to introduce a new features to you guys — Cohort Analysis Report. Google recently included a cohort analysis report in the Analytics’ audience section. The report, which is in beta release, may help marketers and analysts identify time-based trends like testing the effectiveness of forms, [...]
By Beehive Academic | Blog
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Jul
10

A Beginner’s guide to do facebook content analysis

Understanding the impact that the content put out on your brand’s Facebook page has on your audience is a critical component in objectively analyzing the performance of your Facebook efforts. Once you’ve downloaded your Facebook Page data from Insight, you’ll see never-ending columns of data which may at first seem overwhelming. You may be confused: Which […]

By Beehive Academic | Blog
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